How Businesses and Brands Can Transform Society Through Mental Health Interventions — If 2020 was the year of athlete activism, 2021 is marking a new dawn in the consideration of mental health and sport. …

IUCN World Conservation Congress: 17 Sport Roundtable Recap — With the IUCN’s vital World Conservation Congress in full swing, 17 Sport’s Francois Singer moderated a panel on sport and its role in the preservation of biodiversity. With contributions from Raphael Boutin (Ligue Méditerranée de Football - LMF), Marlène Devillez (kayaker & hydrologist), Thomas Cervetti (Nomads Surfing) and Benjamin Adler…

“There is a strong business case for having a solid, well-articulated purpose and by tapping into this power, sports organizations can transform the entire field of play.” — At 17 Sport, our team sits across three continents, all driven by a common passion: To accelerate the transformation of sport into a force for good. Working from Mexico and North America, Antonio Vizcaya Abdo is a Strategy Advisor, bringing panache and insight to our strategy team and sustainability knowledge…

“It has been an absolute joy helping stakeholders across the sporting ecosystem discover and enact purpose-driven strategies.” — At 17 Sport, we have built a diverse, global team who are all driven by a common passion - to build a positive future for the world through sport. Not only does the team have experience at the highest level of sports and business, our team members are energised by…

A call for purposeful responsibility and multilateral cooperation — Georgie Young is a Paris-based Australian and a Senior Account Manager at 17 Sport. Her paper “A New Olympic Legacy? The Case of Paris 2024” is forthcoming for publication by the International Olympic Academy. …

“L’accompagnement de 17 Sport au sein du Global Sports Week Booster Program a été un vrai plus pour nous aider à structurer notre mobilisation et organiser nos idées.” — 0 Mégot, c’est l’histoire de 4 nageurs qui vont descendre la Seine à la nage (380 km) pour engager des gens à adopter un geste simple : jeter son mégot à la poubelle. …

“The support of 17 Sport within the Global Sports Week Booster Program was a real help for us to structure our approach and ideas.” — 0 Mégot is the story of 4 swimmers who will swim 380 km in the river Seine to inspire people to adopt one simple change: throw their cigarette butts in the trash. …

“Join forces with us to use your resources, knowledge and power to make the world a better place.” — Convinced that sport is an exceptional platform to help change mindsets and generate a positive impact, 17 Sport’s Amplification Senior Manager Raphaël Ostré came to the team with over a decade of experience working to amplify the message and impact of actors within the sports industry. …

“Imaginer un sport qui nous ferait tout autant rêver sur le terrain, qu’il participerait à la création d’un monde meilleur pour le plus grand nombre.” — Je suis un passionné de sport depuis toujours. Que je le pratique, ou que je sois assis dans les tribunes d’un match pro ou amateur, j’aime tout de l’énergie, des valeurs et du rêve que le sport procure. Actif dans l’industrie du sport depuis plus de 10 ans aux côtés…